Consumer Behavior

Predicting Museum Visitors’ Intention Through Nonverbal Cues: The Potential of Facial Expressions

Predicting Museum Visitors’ Intention Through Nonverbal Cues: The Potent...

The Nexus Between Arts and Ageing: Bridging the Generational Gaps

The Nexus Between Arts and Ageing: Bridging the Generational Gaps

Order of Re-Consumption of Partially Similar Objects in Consumers’ Hedonic Experiences: The Case of Book-to-Film Adaptations

Order of Re-Consumption of Partially Similar Objects in Consumers’ Hedon...

Using Visual Art to Reduce Public Stigmatization of People with Mental Disabilities

Using Visual Art to Reduce Public Stigmatization of People with Mental D...

“The Layout Helps” –  Community Orchestra Performance Spaces and Relational Audience Engagement

“The Layout Helps” – Community Orchestra Performance Spaces and Relatio...

Exploring the Impact of Book Influencers on Reading Intentions in the Scroll Era

Exploring the Impact of Book Influencers on Reading Intentions in the Sc...